Behind The Scenes at The George Home

Disclosure: This is an unpaid post with George Home. We were invited to a birthday party at the George Home but all thoughts and words, as ever, are entirely my own.

Every once in a while, my blog presents an opportunity that makes me really grateful to be part of this lovely industry. And leaves me a little bit spellbound. Recently I was invited along to a very special blogging event. It was to celebrate the launch of the SS16 season for Asda’s George Home range.

Not unusual, you may think. I’ve been lucky enough to go to various events over the last year. I’ve been to press days at Laura Ashley and Matalan;  but this was something a little bit special.

For a start, all three of my boys (big man-shaped boy AND the tiny boys) had been invited along too. This was a massive treat for me. To spend the day with my three most favourite people — midweek — was such a nice change.

And secondly I got to hang out with some of my very favourite bloggers.

We pulled up outside a pretty Edwardian house, in an unassuming North London street, with only the little board on the driveway giving an indication of what was inside.

The George Home

house
Photo Credit: The Listed Home.
george_house
Photo Credit: The Listed Home.

The owners — and their belongings — had shipped out. And every corner of their home had been transformed with George Home product.

Even the contents of the kitchen cupboards. Plus the kettle that was being used to make everyone’s tea.

The house had been totally ‘Georgified’.

Downstairs there was gorgeous design led furniture, accessories, lighting — even the paint on the walls — all by George Home.

George Home 2016
LOOK at the gorgeous light, reflected in the mirror
Photo Credit: The Listed Home.
George Home 2016
The softest soft furnishings
Photo Credit: The Listed Home.

So Who Was There?

Fritha, Jess, Katie and Laura — plus their families — had also been invited along and we got to hang out in lovely surroundings and have a chat, whilst the kids played around us.

There were some fab toys for the littles to have fun with — my boys made a beeline for a little retro kitchen and Bertie spent a lovely half hour ironing (good to know that we’ve produced a couple of mini domestic-gods in the making!).

George Home 2016
Like father like sons… cooking up a storm, in the kitchen, like their daddy.
Photo Credit: The Listed Home.
George Home 2016
Bert getting to grips with the ironing.
Photo Credit: The Listed Home.

Wherever you looked there were gorgeous little touches.

Sweet little accessories, fabulous kitchenware and covetable furniture.

So many surprising things to look at; some that I had no idea that George Home even sells. But the most surprising thing were the prices.

As with everything that George at Asda produces, all of the products were incredible value.

One of my favourite things was the Brooklyn dining set. Oak and white gloss — super-stylish — starting from only £100 for a pair of chairs. Bargain.

More lovely things than you can shake a stick at!

George Home 2016
Love these chairs and the Brooklyn dining table.
Photo Credit: The Listed Home.
Photo Credit: The Listed Home.
George Home 2016
This little recipe box was one of my favourite things that I spotted.
Photo Credit: The Listed Home.
pegs
Photo Credit: The Listed Home.

It didn’t end there either.

Upstairs there was a fabulous velvet statement sofa, flanked by lovely lighting.

And beautifully styled bedrooms too.

The house of dreams

blue_sofa
Photo Credit: The Listed Home.
bedroom_cushions
Photo Credit: The Listed Home.
bedroom_vase
Photo Credit: The Listed Home.
George Home 2016
Pretty in pink: perfect for little princesses.
Photo Credit: The Listed Home.
George home spring summer 2016
Girls, boys plus a gorgeous unisex nursery — all kitted out with the most wonderful product.
Photo Credit: The Listed Home.
George Home 2016
Bold brights for little monsters
Photo Credit: The Listed Home.

And it didn’t end there…

Literally everything was by George Home.

And to top it all, there were games and activities for the little ones to do, with the day ending with a birthday cake and candles for Katie’s little girl LL, who was celebrating her 3rd birthday that very day.

George home spring summer 2016
More fun than you can shake a stick at.
Photo Credit: The Listed Home.
King of Craft: Cosmo=
Photo Credit: The Listed Home.
All the littles
Photo Credit: The Listed Home.

All in all, a lovely day out.

I got to spend time with my favourite people in the whole wide world , chat to some lovely bloggers and indulge my passion for gorgeous homeware.

The boys got to eat cake and hang out with their daddy, whilst playing with some cool kids and lots of lovely toys.

Winning all round.

Best of all, I left the lovely George Home house knowing that — very shortly — all of that lovely product would be hitting the shops (and their website) and we’d all be able to fill our own homes with those gorgeous things!

George Home 2016
Tired and happy after a fun day at the George Home house :)
Photo Credit: The Listed Home.

Caro Davies editor of The Listed Home
Website | + posts

Caro Davies is a former art-director turned writer and content-creator, and editor behind UK lifestyle blog The Listed Home. She writes about home-related topics, from interiors and DIY to food and craft. The Listed Home has been featured in various publications, including Ideal Home, Grazia, and Homes & Antiques magazines.

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66 thoughts on “Behind The Scenes at The George Home”

  1. I’m gonna surprise you here, I’m not too surprised at this. I think the George range is something Asda does really well. How great to take the whole family! I’m particularly taken by the velevet statement sofa. Thanks for hosting #HomeEtc

    Reply
  2. The entire house looks wonderful. I adore the dusky pink paint on the lounge wall. I went into Asda yesterday and fell in love with lots of the new range, there is a cushion with a bunny on it that I NEED but we have to decorate the lounge before we buy any new furnishings. Boo! Still, I know where to go when we are ready :-)

    Reply
  3. Such a gorgeous house! And with a real “family feel” as well. I feel like my local Asda George mustn’t have the same stylists as this home because it sadly always looks a little cheap on the shelves. I guess seeing everything in a real setting can work wonders!

    Reply
    • The house was SO gorgeous. Made a lovely change to see product in situ, rather than in a shop or an exhibition space too. I agree that having it in it’s rightful setting can work wonders! The quality was fabulous :)

      Reply
  4. Caro!!! It looks awesome!!! Having been quite dismissive of George in the past, I’m a huge convert. I love their home accessories and they’re the most amazing value for money. Love the boys in their little tank tops, too. Future heartbreakers, for sure!!

    Reply
    • It was AWESOME!! There was so many lovely things — and the prices were amazing. There’s no excuse not to have a lovely home these days, is there? Not when you can pick up so much gorgeous, cheap stuff from your local supermarket! ;)

      Reply
  5. Oooh all of that looks fab, I will be searching their website for the boys new bedroom that we are working on. Sounds like you all had a fab day, and how cute are your boys, they are lovely. x

    Reply
  6. Wow, what an amazing opportunity and what a gorgeous house! I just love all the little details and they all look gorgeous.
    Asda is not a place I’d think about when I need home stuff but I will now go and have a look at their website
    #HomeEtc

    Reply
    • Oh Elena — The George Home range is really, really excellent! It was so lovely to see it in such a lovely setting too — really made a change from seeing product in a studio space or shop floor! :)

      Reply

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