Behind The Scenes at The George Home

Disclosure: This is an unpaid post with George Home. We were invited to a birthday party at the George Home but all thoughts and words, as ever, are entirely my own.

Every once in a while, my blog presents an opportunity that makes me really grateful to be part of this lovely industry. And leaves me a little bit spellbound. Recently I was invited along to a very special blogging event. It was to celebrate the launch of the SS16 season for Asda’s George Home range.

Not unusual, you may think. I’ve been lucky enough to go to various events over the last year. I’ve been to press days at Laura Ashley and Matalan;  but this was something a little bit special.

For a start, all three of my boys (big man-shaped boy AND the tiny boys) had been invited along too. This was a massive treat for me. To spend the day with my three most favourite people — midweek — was such a nice change.

And secondly I got to hang out with some of my very favourite bloggers.

We pulled up outside a pretty Edwardian house, in an unassuming North London street, with only the little board on the driveway giving an indication of what was inside.

The George Home

house
Photo Credit: The Listed Home.
george_house
Photo Credit: The Listed Home.

The owners — and their belongings — had shipped out. And every corner of their home had been transformed with George Home product.

Even the contents of the kitchen cupboards. Plus the kettle that was being used to make everyone’s tea.

The house had been totally ‘Georgified’.

Downstairs there was gorgeous design led furniture, accessories, lighting — even the paint on the walls — all by George Home.

George Home 2016
LOOK at the gorgeous light, reflected in the mirror
Photo Credit: The Listed Home.
George Home 2016
The softest soft furnishings
Photo Credit: The Listed Home.

So Who Was There?

Fritha, Jess, Katie and Laura — plus their families — had also been invited along and we got to hang out in lovely surroundings and have a chat, whilst the kids played around us.

There were some fab toys for the littles to have fun with — my boys made a beeline for a little retro kitchen and Bertie spent a lovely half hour ironing (good to know that we’ve produced a couple of mini domestic-gods in the making!).

George Home 2016
Like father like sons… cooking up a storm, in the kitchen, like their daddy.
Photo Credit: The Listed Home.
George Home 2016
Bert getting to grips with the ironing.
Photo Credit: The Listed Home.

Wherever you looked there were gorgeous little touches.

Sweet little accessories, fabulous kitchenware and covetable furniture.

So many surprising things to look at; some that I had no idea that George Home even sells. But the most surprising thing were the prices.

As with everything that George at Asda produces, all of the products were incredible value.

One of my favourite things was the Brooklyn dining set. Oak and white gloss — super-stylish — starting from only £100 for a pair of chairs. Bargain.

More lovely things than you can shake a stick at!

George Home 2016
Love these chairs and the Brooklyn dining table.
Photo Credit: The Listed Home.
Photo Credit: The Listed Home.
George Home 2016
This little recipe box was one of my favourite things that I spotted.
Photo Credit: The Listed Home.
pegs
Photo Credit: The Listed Home.

It didn’t end there either.

Upstairs there was a fabulous velvet statement sofa, flanked by lovely lighting.

And beautifully styled bedrooms too.

The house of dreams

blue_sofa
Photo Credit: The Listed Home.
bedroom_cushions
Photo Credit: The Listed Home.
bedroom_vase
Photo Credit: The Listed Home.
George Home 2016
Pretty in pink: perfect for little princesses.
Photo Credit: The Listed Home.
George home spring summer 2016
Girls, boys plus a gorgeous unisex nursery — all kitted out with the most wonderful product.
Photo Credit: The Listed Home.
George Home 2016
Bold brights for little monsters
Photo Credit: The Listed Home.

And it didn’t end there…

Literally everything was by George Home.

And to top it all, there were games and activities for the little ones to do, with the day ending with a birthday cake and candles for Katie’s little girl LL, who was celebrating her 3rd birthday that very day.

George home spring summer 2016
More fun than you can shake a stick at.
Photo Credit: The Listed Home.
King of Craft: Cosmo=
Photo Credit: The Listed Home.
All the littles
Photo Credit: The Listed Home.

All in all, a lovely day out.

I got to spend time with my favourite people in the whole wide world , chat to some lovely bloggers and indulge my passion for gorgeous homeware.

The boys got to eat cake and hang out with their daddy, whilst playing with some cool kids and lots of lovely toys.

Winning all round.

Best of all, I left the lovely George Home house knowing that — very shortly — all of that lovely product would be hitting the shops (and their website) and we’d all be able to fill our own homes with those gorgeous things!

George Home 2016
Tired and happy after a fun day at the George Home house :)
Photo Credit: The Listed Home.

Caro Davies editor of The Listed Home
Website | + posts

Caro Davies is a former art-director turned writer and content-creator, and editor behind UK lifestyle blog The Listed Home. She writes about home-related topics, from interiors and DIY to food and craft. The Listed Home has been featured in various publications, including Ideal Home, Grazia, and Homes & Antiques magazines.

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66 thoughts on “Behind The Scenes at The George Home”

  1. SO lovely and what a fantastic opportunity! This is amazing, and what fun too! I love their products and the range – all so stylish but affordable. Great post and what an amazing day xx

    Reply
  2. What a fabulous idea from Asda – the whole house looks fabulous and it’s lovely to be able to see how things work ‘in real life’. I love the dining chairs, and the chest of drawers that there is a sneak peak of in the boy’s room is just fabulous!

    Reply
  3. It looks like a fab day. We popped into George at Home a few weeks ago and I was amazed at the lovely ranges they stocked. The cushions and candles were particularly pretty and, they even had the spatulas I was looking for, it was great xx

    Reply
  4. I am so surprised at all the items that are available. That sofa is my personal favourite…can’t beat a bit of velvet. I love the picture of them outside the door and I think that it is SUCH a good idea for George to come up with! Brilliant! xx

    Reply
  5. What a cool way to present the range! I love that little recipe box too – I can never resist pretty storage, even if I have nothing to put in it. (It won’t last long, clutter grows to fill these things!) I haven’t been to Asda in ages, I really need to go check it out. x #homeetc

    Reply
  6. They did an amazing job, everything looked beautiful, funnily last week I picked up their SS16 catalogue and they have some truly beautiful items in, I was won over by the dining set you have pictured for our new home xx

    Reply
  7. When can I move in??? This is beautiful!! Can you get their designers come round and give my home a George makeover please??? That would be FABULOUS!! xxx

    Reply
  8. What a great idea to take over a home and showcase all the accessories, and what a gorgeous home it is too! Fab day out :-) I’ve really enjoyed seeing what they’ve got in their home range, as we don’t have an Asda near us so i’m really quite unaware about what they have available home-wise- thanks for sharing! x

    Reply

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